Apple announces that they’re not ready to announce new pro hardware

Apple today summoned a handful of tech reporters to a product lab, essentially to announce that … they were between announcements. Apple’s unusual PR experiment today was to mix mea culpa and product teaser, in a drawn out explanation of why their hardware wasn’t shipping. The result of this messaging technique: journalists in the room […]

The Black Madonna, shesaid.so talk role models, co-conspirators

Kentucky-born artist The Black Madonna this month joined Romanian Andreea Magdalina, founder of all-female network shesaidso.so for GROOVE. The message is as simple as taking women seriously – and what can be done to change things when it doesn’t happen. It’s worth sharing that conversation – and please, listen to its entirety – for a […]

Peter Kirn - March 20, 2017

Apple’s relationship with pro music needs some mending

What happens when a key relationship in music technology turns a bit sour? There’s no mistaking the music world’s preference for Apple products. But there are some specific causes for concern in the way Apple is handling its desktop operating system and its relationship with pro musicians. First, let me be clear. I’ve covered Apple […]

Peter Kirn - September 26, 2016

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