Yes, Avicii’s death should be a wake-up call – and not just for EDM

The death of 28-year-old star producer/DJ Avicii comes as a shock to many. It’s also easy to reduce to another example of party world excess, or to say it’s just about big-money EDM and pop. But it should be a bigger wake up call than that.

Behringer’s so-called “website glitch” … do we believe them?

The day after Behringer posted a lineup of remakes of classic analog synth and drum machines, the company is calling it an error – and making no promises.

Peter Kirn - December 14, 2017

Apple announces that they’re not ready to announce new pro hardware

Apple today summoned a handful of tech reporters to a product lab, essentially to announce that … they were between announcements. Apple’s unusual PR experiment today was to mix mea culpa and product teaser, in a drawn out explanation of why their hardware wasn’t shipping. The result of this messaging technique: journalists in the room […]

Peter Kirn - April 5, 2017

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