Apple today summoned a handful of tech reporters to a product lab, essentially to announce that … they were between announcements. Apple’s unusual PR experiment today was to mix mea culpa and product teaser, in a drawn out explanation of why their hardware wasn’t shipping. The result of this messaging technique: journalists in the room […]Read more
“Pro.” “Creative.” They’re words that are repeated so often in computing it’s easy for some people to forget what they mean. By definition, though, if a “professional” is getting paid for their work, investing in more power to get their work done has a return on investment. And being “creative” on a machine means pushing […]
Learn the tools of the trade! Learn the industry standard. No laptops! Remember when a certain nightclub banned laptops from the DJ booth? Well, technically, this isn’t a laptop. And “industry standard” – hey, you didn’t say which industry. (Nintendo’s definitely an industry standard.) This video just crossed my desk, and it’s a clever hack […]
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