SoundCloud tries to allay fears, but streaming needs a business model

SoundCloud’s CEO published a post saying SoundCloud is here to stay and uploads are safe. But it isn’t just SoundCloud’s business that’s troubled.

SoundCloud matters because artists and labels depend on discovery

There seems to be an extraordinary amount of resentment, in my social media feed, at least, directed at SoundCloud. That may be because the service as originally launched was aimed mainly at small-scale file sharing, and bears little resemblance to the much larger, more public-facing service that evolved after round upon round of investment. Or […]

SoundCloud cuts 41% of staff as streaming music business melts down

There’s a famous line in business by Tom Peters, in his book The Circle of Innovation: “you can’t shrink your way to greatness.” But shrinking is exactly what SoundCloud now has to do, with its survival – let alone any ongoing greatness – at stake. As founder Alex Ljung puts it in a blog post […]

Producers and DJs can now sign up to get paid for SoundCloud plays

SoundCloud’s ambitious goals for being the place where people share and discover music has always left it with a challenge. On one hand, it has to keep encouraging you to upload music – your tunes, your remixes, your DJ sets. It can’t just be a site for major label content, because then it loses to […]

Amazon S3 outage hit SoundCloud, reminds us dangers of centralization

Those of us in music more or less noticed today, “hey, my SoundCloud audio isn’t loading” — while the rest of the Internet went crazy because lots of things were broken. But the reason was Amazon S3, the “cloud” storage service provided by the retail giant. Early indications appear, though, that SoundCloud’s audio playback and […]

This nearly 12 hour modular synth marathon is actually entertaining

You might think that rigging a giant rack of modular synths and burying them in a tangle of synth cords and then live streaming a performance jam on them for nearly twelve hours straight is self-indulgent and overkill. And you’d be right. But if you also thought it would be no fun to watch, that […]

Apple’s relationship with pro music needs some mending

What happens when a key relationship in music technology turns a bit sour? There’s no mistaking the music world’s preference for Apple products. But there are some specific causes for concern in the way Apple is handling its desktop operating system and its relationship with pro musicians. First, let me be clear. I’ve covered Apple […]

3:00pm NYC time is a good time to watch the Roland 909 Day stream

Leaks are all over the place, but we’re here in Berlin where you’ll finally get to see some of what you’ve been waiting for from Roland. (If you tuned in randomly earlier today, you might see someone speaking in Japanese about a guitar amp or something like that.) That Which You Most Want To Know […]

Roland is releasing 30+ new things on 909 – September 9

The next big Roland product unveiling isn’t at a trade show – it’s on the Internet. At a 24-hour streaming “online musical instruments festival,” the Japanese giant is promising a bunch of new stuff (30+). The date is an auspicious one for the company – September 9, or 909. And sure enough, they’re also calling […]

How SoundCloud functionality is evolving

2016 is yet another year seeing big changes in the music streaming landscape. But whatever your feelings about them, there are reasons to closely watch – and even root for – SoundCloud. Of the major players, SoundCloud is the only service that lets you directly upload your own music primarily for the purpose of streaming, […]