ericanddaniel

Native Instruments CEO, SoundCloud CTO talk music’s future direction

With each creation tool, each means of broadcasting audio via the Web, the force of music technological access accelerates. What was once limited to an elite able to make use of studios and labels spreads to more corners of the globe. But what will that democratization mean? Earlier this summer, I got to speak to two people whose companies have been instrumental in the ways in which people make and share music today. Eric Wahlforss is co-founder and CTO of SoundCloud; Daniel Haver is CEO of Native Instruments. Those jobs keep them pretty busy, so this is the first time …

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iPhone app for making cover songs, a sign of a changing music world

The music industry is fantastic at hindsight. We’ve obsessed over the spread of online piracy, the death of the CD, then the impact of streams. But every measure of the business model is somehow framed around acquiring records. And it’s about passive consumption. We have to remember, though, that passive consumption is itself really the outlier. Until the dawn of recording, music only existed when you played it. Our current copyright and licensing system was first structured around sheet music. And that world never went away. Precise recordings can give you the experience of listening, but no technology can give …

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Minimoog controller reminds us hardware, software go hand in hand

What’s an ‘app’? For years, it was an uphill battle just getting people to recognize the ability of computers to generate sounds. When Native Instruments was founded in Berlin in 1996, their name was a clue to where they imagined the future going. Propellerhead’s release of ReBirth in 1997 began a concerted effort by the Stockholm-based company to campaign for in-the-box emulations of gear – and their partner Steinberg would shortly thereafter push ReWire and its own VST. Now, it’s not so much the app as the map – the physical control given to software. Whatever analog versus digital debates …

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Now You Can Get Your Hands on Stems for DJing; Complete Guide

Since the spring, Native Instruments has been eager to talk about Stems every chance they got. And shops and some celebrity DJs have been quick to endorse the new initiative for releasing music in multi-track, DJ-friendly formats. But today, on the occasion of the official Stems launch, you can actually get your hands on Stems – literally. That’s because as of today, you have both usable content and DJ tools to play with it. There’s a basic but significant catalog of Stems content available, and the Traktor 2.9 software necessary to play them in a DJ set is now ready …

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You Can’t Game Spotify, But You Can Up Your Dating Game

As the transformation of music heats up, the discussions are heating up, too. Case in point: yesterday’s report on Eternify certainly earned some angry responses. I was of the opinion that Eternify was a decent gimmick – a way of showing just how small fees from streamed music are. Imagine if the music you bought only got a fraction of a cent to the artist each time you played it. I don’t think there’s practically an album in my collection I’ve listened to enough times that streaming fees would add up to purchase fees. Now, does that mean that Spotify …

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GarageBand, Logic Could Be the Production Side of Apple Music

It seems Apple Music isn’t just about consumption. Not surprisingly, Apple’s own GarageBand/Logic family appear to figure into the company’s plans. Accordingly, GarageBand will get an update on June 30, the same day Apple Music (and Apple Music Connect) are scheduled for launch. And for anyone who says the company is “abandoning” pros, here’s the less evidence that – at least from Apple’s perspective – the company sees the production and Mac markets as integral to their global consumer domination. First, we now have a pretty clear image of where Camel Audio and its Alchemy synth have wound up. As …

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Remember when?

Apple Music Deja Vu: The Same Stuff, But a Single Package

It’s not just deja vu. You’ve seen this stuff before. The basic ingredients of Apple Music are all repackaged, refined, or integrated from existing ideas. It’s Beats Music meets BBC Radio 1 meets Apple Ping, in an iOS and Android app. What you haven’t seen is all of those ingredients in one place, working together. And that’s not a trivial matter – it might change nothing, but it could change everything. So, one by one, here what’s feeling like a trip down memory lane:

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The Single USB-C Connector is Coming – But It’s Not Bad News

For years, the steady disappearance of ports from our computers has been unquestionably a bad thing for musicians. Things we used have been disappearing: Audio input jacks. Dedicated FireWire connections. Extra USB ports. And I’m not just talking Apple, here, either – slimmer and lighter PCs have often dumped connectors you needed, leaving us with a tangled mess of adapters and incompatibilities. Get a bunch of laptop owners together, and you’re lucky to connect anything without a Santa Claus-style bag of spaghetti. So, music and audio users can be forgiven to being resistant to change, because some of those changes …

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Photo (CC-BY) Gastón Gaiduk.

Behringer Just Bought TC, TC Helicon, Tannoy

The music and sound industry is increasingly about big-league consolidation. InMusic – the company behind Akai and M-Audio – is growing. Long-standing Japanese titan Yamaha has snapped up Line6. Gibson now includes everything from Tascam to the website Harmony Central to consumer gear branded Philips. (And yes, throw out whatever you think you know about Gibson from the 90s – this has nothing to do with that.) Now, count the giant MUSIC Group – the parent of Behringer, with Uli Behringer as its chief – among the big sharks on the acquisition market. MUSIC Group announced today it has acquired …

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