Simple, original ideas are wonderful. The vast majority of videos that “go viral” are based around a single, simple idea. The idea may be “anesthetized kids are funny”, or it may be “time-remapping a rotting apple makes it look magical:”

Ecological apple (experimental short) from Andreas Soderberg on Vimeo.

It´s a regular timelapse that i have edited in after effects. Time remap and some camerashake.
Andreas Soderberg.

You know the spiel by now. You’re a visualist, you’re more qualified than just about anyone around you to turn a simple idea into a professional, artistic video. Go out and do it. Come back and tell us about it.