Synergy. That’s the direction you can expect from Beatport and SFX Entertainment. And the speech above from the film In Good Company more or less fits. (The plot of that 2004 movie even includes an acquisition by a conglomerate.) Basically, SFX may have solved the problem of how to make money in the streaming business […]

Techno legend Jeff Mills has a beautiful quote making the rounds on social media, responding to the question of audience. He’s still making music for them, he says – but doesn’t want to get pulled into simply giving them what he knows will work. Watch from about 8:30 for the video above, in its original […]

The Lord of the Rings movies have come to a close, but that doesn’t mean the elf sonic action has to stop. Yes, there really is a sound sample library called Shevannai, The Voice of Elves. It’s 3.6 GB of nothing but elven samples, adapted to a Kontakt 5 instrument. From a technical standpoint, it […]

Old pipes? A vintage airplane? Mechanical equipment? Ben Burtt, Hollywood’s master sound designer, is remarkable for his economy and resourcefulness. That’s evident in this charming video in which he demonstrates how he evoked breaking machinery to realize the sound of the Millenium Falcon… not going into hyperdrive. The cinematic challenge is significant. It’s a bit […]

We face a challenge in the music technology community. Underlined by a century in which music creation was seen by some as the privilege of a few, in the studio world, and mass music was about records and radio, people might claim music making is niche. It’s seen by those onlookers as the domain of […]

For most music producers, managing media involves scattered files on hard drives and the occasional file transfer service. There are now three fresh big players vying to convince you to start uploading, managing, and collaborating on music production online. Unlike most music technology products, traditional bootstrapped affairs involving selling software or hardware, these companies have […]

They may not be as powerful as their desktop counterparts. But by going with you, mobile apps can help you find inspiration and creativity in moments that would otherwise be lost. And mobile drum machine app iMaschine adds two subtle features that mean a lot more possibility – or at least takes a step in […]

Because it’s packed with digital models rather than analog circuits, Roland’s AIRA TR-8 can be more than just a drum machine. It’s a platform for expansion. And today, as expected, Roland has gone further into their back catalog of genre-shaping drum sounds to expand on its hit TR-8. The 7X7-TR8 Drum Machine Expansion brings TR-707 […]

Getting “open” still scares many music manufacturers. Maybe they should double-check those fears. See, if you add simple jacks (MIDI, audio), if you add driver-less operation (via USB and the like), let alone if you design simple APIs or create open source interfaces, you open the door to people making things that work with your […]

“But I don’t have enough time.” So, get a camera crew from FACT to loom behind you and watch while you produce, all with a clever ten-minute clock ticking away for their series Against The Clock. Actually, no. Two problems. One, the pressure might make you completely freeze up. Two, yes, you might not have […]