Native Instruments has responded to our request for more clarity on recent layoffs and how this impacts their future plans. Other sources tell us there have been deep cuts into teams managing products, marketing, and design.Read more
Native Instruments last week cut 20% of their workforce, as part of a “One Native” strategy that is leaving some customers and media uncertain about the direction of the company and its products.
The last time Native Instruments released a synth called Massive, they accidentally helped define genres (EDM, dubstep). But MASSIVE X returns to the original vision: make it easier to get deep with wavetables and modularity and go wild with sound. And now, the wait is over.
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